The World Health Organization has flagged a big spike in nicotine pouch sales worldwide. The numbers are wild, sales are exploding, valuations are hitting billions. Still, most governments are scrambling to react. Closing gaps, banning flavors, ditching slick packaging, and treating nicotine pouches as what they are- a huge addiction threat- isn’t just smart policy, it’s urgent
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The White Sachet: Why India Needs to Ban Nicotine Pouches Now
July 2, 2026The World Health Organization has flagged a big spike in nicotine pouch sales worldwide. The numbers are wild, sales are exploding, valuations are hitting billions. Still, most governments are scrambling to react. Closing gaps, banning flavors, ditching slick packaging, and treating nicotine pouches as what they are- a huge addiction threat- isn’t just smart policy, it’s urgent