Global Marketing

Global Development
Global Marketing

Optimization of the Marketing Mix and clear precise marketing strategies offer a wealth of incremental profits.

  • The Entire Strategic Marketing Process (SMAP)
  • Pricing and Reimbursement Strategies
  • Product Life-Cycle Management
  • Promotional Budget Optimization
  • Market and Portfolio Management
  • Sales Force Optimization (including execution of collaborative agreements i.e. co-promotion/co-marketing)
  • Positioning and Launch Strategies (product, company, brands)
  • Overall Cost Management Optimization
  • Business and Market Intelligence (Quantitative and Qualitative Market/ Marketing Research)
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